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Niantic Supply

Website Management

For Niantic Supply's e-commerce merchandise website, my primary responsibilities were the overall website management, which included managing the products of different collections, taking the lead on product launches, and optimizing the website's design, functionality, and overall user experience. 

Role:

Digital Marketing Coordinator

Tools:

Shopify

Hotjar 

Shopify Apps 

Skills:

Attention to detail for quality assurance, Copywriting, Technical proficiency, Analytical, and Strategical thinking 

Goal:

Optimize the design, functionality, and user experience of Niantic Supply's e-commerce website.

The Solution:

Through regular user testing, and analysis of user data to identify pain points and areas for improvement, changes were implemented to enhance overall site functionality and more user-friendly features. 

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